An inspiring collaboration to distribute helmets and encourage responsible riding within the delivery partners’ community
National, Aug 10, 2023: Gulf Oil Lubricants India Ltd., a leading player in the Indian lubricant industry, has joined forces with the Lazy Rangers Motorcyclists Confederation in a powerful initiative to foster road safety awareness and advocate responsible riding habits. Gulf Oil chose the delivery partners’ community to distribute 100 helmets in the presence of the Navi Mumbai Traffic Police, underscoring the importance of governmental support in promoting road safety.
The event marked a poignant reminder of helmets’ pivotal role in safeguarding lives on the road. With road accidents being a persistent concern, Gulf’s collaboration with the Lazy Rangers Motorcyclists Confederation takes a critical step towards raising awareness about road safety. By distributing helmets to the delivery partners who are always on the road for their livelihood, the initiative not only encourages the use of safety gear but also reinforces the shared responsibility of all road users in curbing preventable accidents.
“Our goal is to educate and motivate individuals to prioritize their safety by wearing helmets while riding. At Gulf, we continue to support initiatives that empower people to make responsible choices and contribute to creating safer roads. This event was held to emphasize the importance of wearing helmets while riding and promoting responsible road behaviour.” said Mr. Ravi Chawla, MD and CEO, Gulf Oil Lubricants India Ltd.
This partnership signifies Gulf’s unwavering commitment to road safety and its proactive role in enhancing the well-being of both motorcyclists and the community. By teaming up with the Lazy Rangers Motorcyclists Confederation, Gulf seeks to amplify the message of the importance of wearing helmets while riding a bike, a fundamental safety measure often overlooked by riders.
Gulf Oil Lubricants India Ltd. and the Lazy Rangers Motorcyclists Confederation believe this initiative will resonate with motorcyclists and the community, prompting positive behavioural changes and fostering a safety culture. Through such endeavours, Gulf remains steadfast in contributing positively to society and promoting road safety awareness.
Gulf Oil Lubricants India Limited (GOLIL), part of Hinduja Group and Gulf Oil International, is one of the leading players in the lubricant market in India and has a top 2 / 3 position in key segments amongst the private sector brands. GOLIL has a wide range of world class-leading products in the automotive and industrial lubricants space catering to B2B and B2C segments with a growing distribution network. The brand has tie-ups with over 30 leading OEM’s and a leader in the direct sales network to industrial, infrastructure and institutional customers, and exports to over 25 countries. Along with automotive and industrial lubricants, greases, we have a growing share in the 2-wheeler batteries segment. In India, we have a strong manufacturing and R&D bases with two plants in Silvassa and Ennore, Chennai. The brand is working towards being future-ready to offer additional mobility solutions and has recently tied up with Indra Technologies- UK based charger/mobility company and ElectreeFi, an EV SaaS provider to drive the change.
Today, globally the Gulf brand is present in more than 100 countries across five continents. The Gulf Oil International Group’s core business is manufacturing and marketing an extensive range of over 400 performance lubricants and associated products for all market segments.
Gulf enjoys a strong brand recall built through association with brand ambassadors like Mahendra Singh Dhoni, Hardik Pandya, Smriti Mandhana, Chennai Super Kings coupled with global sporting partnerships like Williams Racing etc.